Full Service Social Media Marketing

Working in social media is HARD. You can’t rely on just your trusty college degree to get you through with wild success. This is a very unique field, where the rules change daily. What was best practice yesterday may not be today. How people consume content changes all the time. Hell, there could be an entirely new social network dropped on the world at any given moment and if you really want to be a rockstar at your job, you need to be know about it, try it and understand it – almost immediately, so you can know if it’s the right place for your clients to be. So how do you accomplish this great feat of relentlessly staying up to date? Well, you have to read… A LOT. Lucky for you, social media gurus (such as ourselves) love to write about this stuff, so it’s pretty easy to get your hands on the deets. (You can just follow us on Facebook, Twitter or LinkedIn for a steady feed of it all–real time.) To be even more helpful (it’s just in our nature), we’ve decided to round up our top performing content from this past month for you – right here and now.

So sit back, grab yourself a cocktail (let’s be honest, you deserve it–you work hard) and get up to speed, Rockstars.

NEW RECIPE: There’s a chill in the air, and all of a sudden you find yourself sporting Ugg boots, leggings and big scarves on a daily basis. It’s called Fall! Rather than cooling off, you now need a Happy Hour cocktail that’s going to warm you up. We like this Pumpkin Spice White Russian. It will tie in nicely with your #basic style, but it’s better than Starbucks… because it’s spiked!

The Right Way to Start Branding Yourself Right Out of College

Personal branding matters. We’ve said it before. And not just for celebrities and public figures. Even college students who are looking to enter the workforce need to consider what personal brand they’re presenting. Here are some tips to getting it right!

The Complete Instagram Hashtag Guide for Business

Every question you every had about hashtags, answered! Hootsuite put together this awesome post to break down the definitions, reasons, tips and best practices around hashtagging on Instagram. You need to know this stuff!

The Power of Emojis in Marketing and How to Use Them Efficiently With These Little-Known Keyboard Shortcuts

The emoji, the unsung hero in all mobile conversations. These little graphics always say what we can’t, and it’s time we start including them into our desktop life as well. Buffer has revealed the top-secret (until now) keyboard shortcut to add emojis through Mac and Windows.

Kevin Jonas: From A Successful Music Career To Full-Time Entrepreneur

Yes, we’re talking about a Jonas brother. But it was hot news this past month! Kevin Jonas went from the least favorite brother (come on, you know it’s true) to a highly successful, full-fledged social media entrepreneur.

Keeping It Real: How To Be Authentic With Social Media

Now, we usually don’t include our own blogs in these round ups, but this one really hit home for our audience! This is a super hot topic right now and our guest blogger, Kendra Hadley, Certified Life Coach, hits the nail on the head discussing how important it is to be authentic on social media.

And now let’s warm up with a Pumpkin Spice White Russian. (Recipe from: www.nutmegnanny.com)

• 1/2 teaspoon pumpkin pie spice
• 1 ounce heavy cream
• 2 ounces vodka
• 1 ounce coffee liqueur
• Whipped cream, optional
• Chocolate syrup, optional

Shake together pumpkin pie spice and heavy cream to combine.

Fill a rocks glass with ice and pour in vodka, coffee liqueur and heavy cream mixture.

Top with whipped cream and chocolate syrup if desired.

Cheers!

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